““Robyn Wilson has a talent for bringing people together, getting them enthusiastic and involved, and getting things done. A consummate “yes, and ...” communicator, you feel smart when you talk to Robyn, like she’s doing something really cool and you understand it really well so you might just be really cool as well.””
““Inspirational” is the word that comes to mind when I think about my time working with Robyn. Her drive, resilience and expertise in the digital marketing domain is second to none, and her energy highly infectious.””
““An inspiring and inclusive leader, Robyn enables others to step into their strengths and expand their ways of thinking and working. With a career history filled with strategic design achievements, her awareness of the human across all touchpoints of a project is invaluable and ultimately provides a critical competitive advantage for any enterprise.””
Clients & Project Partners:
Anode Festival
Archie Rose Distillery Co.
Artist Ben Frost
Bauer Media Group
Biennale of Sydney
Bloch Dancewear
Canteen
Capilano Honey
City of Sydney
Commune
Creative Partnerships Australia
CWG Property Group
Destination NSW
Disney
Dry July
Frasers Property
Google
Gourmet Traveller
Handpicked Wines
Hendricks Gin
LG Electronics
Liverpool Hospital
Longton Property Group
Luke Mangan & Company
Mercedes Benz Australian Fashion Week
Ministry of Sound
Museum of Contemporary Art, Sydney
Optus
Oxford Village
Napoleon Perdis
Nestlé Peters
Newscorp
Palliative Care Australia
Palliative Care NSW
Pedestrian TV
Piper-Heidsieck
QVB
SBS
SheSays Sydney
Studios 301
Sydney Gay & Lesbian Mardi Gras
Sydney Symphony Orchestra
The Indigo Project
The Works
Tourism Australia
Toyota
Trippas White Group
University of Technology Sydney
Vicinity Centres - Premium Portfolio
Vivid Sydney
Vogue Australia
Projects & Corporate Roles:
2021 - Present
ROLE : FOUNDER / HEAD OF STRATEGY
SUPERORA : A modulated strategic consultancy
We work with industry leaders in the sustainability, culture, technology and design spaces
Dec 2018 - Dec 2020
ROLE : SENIOR MARKETING MANAGER & INNOVATION SPECIALIST
QVB : Cultural Destination, Retail & Dining Precinct
Major Initiatives: QVB 10 Year Strategic Vision, QVB Digital Transformation Strategy, QVBx Experience Economy Strategy and QVB After Dark PM Economy Initiative alongside ongoing integrated, multi-channel consumer campaigns
Key Retail Partners: KENZO, Salvatore Ferragamo, Coach, Mulberry, RM Williams, Mecca Maxima, Oroton, Country Road, Esquire Drink & Dine, Reign Champagne Parlour, Glue Store, Lush, SABA, Gorman
2018
ROLE : ACCOUNT DIRECTOR
Mahlab : Integrated Comms & Content Agency
Clients: UTS, Thomson Reuters, Hexagon PPM, Travellers Choice, Steadfast, QSR
ROLE : Commercial DIRECTOR : Consulting ContracT
Heard : Digital Agency
ROLE : ACCOUNT DIRECTOR & OPERATIONS LEAD : Consulting ContracT
CPG : Design & Production Agency
Clients: Capilano Honey, CWG Property Group, Longton Property Group, Newscorp, QVB, SBS, The Works
2008 - 2018
ROLES : FOUNDER / CREATIVE DIRECTOR / BUSINESS & BRAND STRATEGIST / DESIGNER / WRITER / SPEAKER
Flutter Lyon : Design Agency + B2B & B2C Brand
Project Partners & Clients: Canteen, Commune, Creative Partnerships Australia, Dry July, Liverpool Hospital, Museum of Contemporary Art Sydney, Optus, Palliative Care Australia, Palliative Care NSW, SheSays Sydney, The Indigo Project
Awards
Major Project Grant for Reflected Legacy : Liverpool Hospital / Major Project Grant for Reflected Legacy : Liverpool Hospital / NSW Health LHD Quality Award for Enhancing Patient Experience Through the Arts / MATCH Grant for Momentoria : Mental Health Game Kit / Bequest Grant for Reflected Legacy : Practitioner Training Program / MATCH Grant for Reflected Legacy : Liverpool Hospital / SMAC Awards : Visual Artist of the Year, Finalist
2017
ROLES : CREATIVE DIRECTOR / BRAND STRATEGIST / PRODUCT DESIGNER / SPEAKER
Project - Momentoria : Storytelling & Art Experience Kit
Client: Creative Partnerships Australia
2014 - 2017
ROLES : CREATIVE DIRECTOR / BRAND STRATEGIST / UX DESIGNER / THERAPEUTIC PRACTITIONER
Project - Reflected Legacy : Palliative Care Hospital Program
Client: Liverpool Hospital
ROLES : CREATIVE DIRECTOR / Educator / Writer
Project - Reflected Legacy : Practitioner Training Program
Client: Liverpool Hospital
ROLES : Speaker / Educator
Project - Reflected Legacy : Presentations & Workshops
Clients: International Arts Health Conference, Art Gallery of NSW; Palliative Care NSW Biannual Conference, Broken Hill; Royal Prince Alfred, Liverpool Hospital and Concord Hospital Palliative Care Education Forums
2016 - 2017
ROLES : CREATIVE CONSULTANT / PERFORMER
Hendricks Gin, Handpicked Wines, Frasers Property & Luke Mangan & Company
2016
ROLES : CREATIVE DIRECTOR / BRAND STRATEGIST / EDUCATOR
Project - Brilliant Creators : Leadership & Wellness Program
2014 - 2015
ROLES : Senior BRAND MANAGER / Art Director / Video Producer
Brand X Inc : Arts, Placemaking & Community Development NGO
2008 - 2010
ROLES : BRAND Manager / publicist
NG Art Gallery
2006 - 2010
ROLES : FOUNDER / CREATIVE DIRECTOR/ DESIGNEr
View of Courage : Experiential Agency
Project Partners & Clients: Anode Festival, Artist Ben Frost, Bloch Dancewear, City of Sydney, De Costi Seafood, Mercedes Benz Australian Fashion Week, Ministry of Sound, Napoleon Perdis, Pedestrian, Piper-Heidsieck, Studios 301, Vivid Sydney
2006 - 2008
ROLES : Account Manager
Ogilvy
Clients: LG Electronics, Nestlé Peters, Toyota
2002 - 2004
ROLES : Account Executive
Mobius Marketing & Design
Clients: Castrol, Gillette, Oral B, Austcorp
hello@robynwilson.co