QVB : RISE Fashion Campaign
Empowerment, representation, diversity
My role on this project encompassed:
Campaign Strategy
Campaign Management
Content Strategy
Content Production
Social Media Management
Campaign produced in collaboration with:
Plump & Spry - creative and content agency
Antoinette Latouf, Mariam Mohammed and Kasri Anison - ambassadors
Carol Sae Yang - stylist
Pierre Touissant - campaign photography
ID Collective - social agency